addikt_nl, [purp]Rabobank [/purp] Practicum

WORK

+ Back to overview page

Rabobank Practicum

Client:Rabobank studenten
Agency:Euro RSCG 4D
Media:Online
Year:2009

For this online activation game we were asked by 4D to give the whole experience a more cinematic feel. Create some excitement before each level of the game.
The goal of the game was for students to use their Rabobank account for specific transactions, like carrying over €0.02 to the Rabobank account, and show the proof of that at specific places in Holland. We filmed every stage of the game to create the trailers and stir more excitement for the next level. The winners of stage one got to fly a stunt plane and the winners of stage two got to go to Dubai. All of this was filmed by us (a bit sneaky in Dubai) and integrated with gritty urban footage shot in Amsterdam.

Full credits:

CD client: Floris van den Elshout, Joris Joris Kang’eri
Production client: Nicole Siers, Robert Slot

Animation: Luda Shur
Camera: Szann
Editing: Szann
Production: Marjoleine van Ovoorde

+ videos +     1 2 3
+ images +     1 2 3 4 5 6 7 8 9 10 11 12